Research Article
An Extended Technology Acceptance Model for Mobile Social Gaming Service Popularity Analysis
Table 4
Question standardisation and reliability analysis.
| | Factor | Question | AVG | SD | AVG |
| | SI | SI1 | 5.98 | 0.943 | 5.88 | | SI2 | 5.86 | 1.040 | | SI3 | 5.81 | 1.085 |
| | ALT | ALT1 | 5.94 | 1.003 | 5.92 | | ALT2 | 5.97 | 0.920 | | ALT3 | 5.87 | 0.947 |
| | PE | PE1 | 5.87 | 0.989 | 5.84 | | PE2 | 5.86 | 0.909 | | PE3 | 5.80 | 0.958 |
| | PU | PU1 | 5.36 | 1.220 | 5.37 | | PU2 | 5.41 | 1.153 | | PU3 | 5.36 | 1.305 |
| | PEU | PEU1 | 5.93 | 0.773 | 5.98 | | PEU2 | 6.03 | 0.786 |
| | FL | FL1 | 5.32 | 1.265 | 5.44 | | FL2 | 5.50 | 1.035 | | FL3 | 5.51 | 1.163 |
| | ATT | ATT1 | 5.87 | 0.946 | 5.84 | | ATT2 | 5.85 | 0.939 | | ATT3 | 5.79 | 0.929 |
| | UC | UC1 | 6.04 | 0.855 | 5.99 | | UC2 | 6.01 | 0.941 | | UC3 | 5.92 | 0.963 |
| | BI | BI1 | 5.98 | 0.950 | 5.94 | | BI2 | 6.05 | 0.910 | | BI3 | 5.80 | 1.080 |
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