An Extended Technology Acceptance Model for Mobile Social Gaming Service Popularity Analysis

Table 5

Cronbach’s alpha coefficient of each factor.

Factor	Cronbach’s alpha coefficient
SI	0.789
ALT	0.776
PE	0.799
PU	0.872
PEU	0.718
FL	0.749
ATT	0.786
UC	0.727
BI	0.735
Total (26 questions)	0.947