Novel Data Sponsoring Control Scheme Based on the Dual-Leader Stackelberg Game Model

Table 1

Parameters used in the proposed algorithm.

Notations	Explanation
CP	Content provider
MU	Mobile user
SP	Service provider
	The strategy set of CP
	The data sponsoring level for MUs
	The strategy set of SP
	The price level for MUs
	The strategy set of MUs
	The CP’s leaning vector
	The strategy ’s propensity
	The SP’s leaning vector
	The strategy ’s propensity
	The payoffs of CP, SP and MU, respectively
	The CP’s fixed unit price per bit
	The set of MUs, who actively consume the data through the
	The function to share the profit between CP and SP at time
	The CP’s cost function
	The SP’s cost function
	The function to summarize the total consuming data
	A cost factor of the SP
	The data sponsoring subsidy by the CP’s strategy
	The extra revenue function
	The revenue rate per data consuming amount
	The attractiveness between ’s
	A coefficient to control the convergence rate
	A regulating parameter
	The CP’s probability distribution
	The SP’s probability distribution
	The data consuming amount of the
	The ’s satisfaction function
	The ’s cost function
	The MU’s strategy for data consumption
,	The bargaining powers of the CP and SP
,	The profit division ratio of CP and SP
	The fixed time period of negotiation round
	A weight factor to adjust the bargaining power