Research Article
Chronotypes’ Task-Technology Fit for Search and Purchase in Omnichannel Context
Table 2
Descriptive statistics on mobile omnichannel frequency use.
| | N | Mean | Std. deviation | Std. error | 95% confidence interval for mean | Minimum | Maximum | Lower bound | Upper bound |
| Evening | 165 | 3.9467 | 0.56315 | 0.04384 | 3.8601 | 4.0332 | 2.50 | 5.00 | Morning | 146 | 2.7123 | 0.78748 | 0.06517 | 2.5835 | 2.8411 | 1.00 | 4.50 | Total | 311 | 3.3672 | 0.91571 | 0.05193 | 3.2650 | 3.4694 | 1.00 | 5.00 |
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