Analyzing the Effects of Cross-Border E-Commerce Industry Transfer Using Big Data

Table 1

Cross-border e-commerce evaluation index system.

First-level indicator	Second-level indicator	Third-level indicator
Cross-border e-commerce development capability	Total amount	National e-commerce transactions total/trillion yuan
		Total import and export transactions/trillions of yuan
		Total cross-border e-commerce transactions/trillions of yuan
	Quality	Cross-border e-commerce transaction size annual growth rate (%)
		Cross-border e-commerce trade contribution rate (%)
	Potential	Household consumption level/yuan
		Retail industry employees/10,000 people
		Number of netizens/100 million people
	Structure	Cross-border e-commerce import scale (%)
		Cross-border e-commerce export scale (%)
		Cross-border e-commerce B2B transaction size (%)
		Cross-border e-commerce B2C transaction size (%)