Research Article
The Validity of Digital Media Communication of Platforms
| Variable | Measurement item | Cronbach’s alpha |
| Perceived risk | 1–11 | 0.887 | Perceived value | 2–16 | 0.873 | User behavior | 17 | 0.796 | 17 items | 1–17 | 0.895 | Perceived usefulness | 1–5 | 0.865 | Perceived interactivity | 6–11 | 0.886 | Perceived credibility | 12–14 | 0.855 | Perceptual dependence | 15–16 | 0.783 |
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