Research Article
Data Asset Disclosure and Nonprofessional Investor Judgment: Evidence from Questionnaire Experiments
Table 4
Bootstrap test of the mediating effect of product R&D ability on the investment decision of nonprofessional investors.
| | ā | Effect value | Boot st. | 95% L. Confidence interval | 95% U. Confidence interval |
| Indirect effects | Market expansion ability | 0.6869 | 0.0751 | 0.5515 | 0.8398 | Product development ability | 0.5923 | 0.0750 | 0.4522 | 0.7405 | User stickiness | 0.5908 | 0.0757 | 0.4520 | 0.7527 |
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