Research Article
A Hybrid MCDM Model for New Product Development: Applied on the Taiwanese LiFePO4 Industry
Table 10
Weights after normalization.
| Criteria | Subcriteria | FANP weight | Ranking |
| Characteristics of development team (O1) 0.3255 | Senior management commitment (1) | 0.0000 | 11 | Organizational learning (2) | 0.0000 | 11 | Cross-functional team (3) | 0.0000 | 11 |
| Market trends (O2) 0.1006 | Customer’s needs (4) | 0.6067 | 1 | Preliminary market assessment (5) | 0.2150 | 7 | New product advantages (6) | 0.1783 | 9 |
| New product features (O3) 0.1826 | Product innovation (7) | 0.3978 | 3 | Product specification (8) | 0.1487 | 10 | Product identification (9) | 0.2465 | 5 | Brand awareness (10) | 0.2070 | 8 |
| Information resources and technology (O4) 0.2178 | Compatibility product resources (11) | 0.5045 | 2 | Product design (12) | 0.2177 | 6 | Production process and technology (13) | 0.2777 | 4 |
| Strategic planning (O5) 0.1735 | Strategic focus (14) | 0.0000 | 11 | Production scheduling (15) | 0.0000 | 11 | Environmental protection (16) | 0.0000 | 11 |
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