Strategic Conditions for Opening an Internet Store and Pricing Policies in a Retailer-Dominant Supply Chain

Table 3

Strategic conditions for opening Internet stores to T-channel and pricing policies.

Strategic conditions	M and R’s activities	Pricing policies
M has not opened an Internet store and	R can open an Internet store	Monopoly pricing
R has not opened an Internet store and	M can open an Internet store	When ,; then; When ,; then; When ,; then
When , and	Both M and R can open their Internet stores simultaneously
When , and