Research Article

Capacity Allocation and Compensation in a Dual-Channel Supply Chain under Uncertain Environment

Table 1

Decision variables and parameters.

Decision variables
Retailer’s order quantity decision in the retail selling channel
Manufacturer’s inventory level decision in the direct selling channel

Parameters
Manufacturer’s production capacity
Probability density function of
Cumulative distribution function of
Maximum value of
Wholesale price per unit product in the retail selling channel
, Retail price in the retail selling channel and the direct selling channel, respectively
, Highest willingness of customers to pay in the direct selling channel and the retail selling channel, respectively
, Unit cost at which the manufacturer supplies the retail selling channel and the direct selling channel, respectively
Cross sensitivity coefficient of expected sales volume between the retail selling channel and the direct selling channel