Research Article

A Group Decision-Making Approach Based on DST and AHP for New Product Selection under Epistemic Uncertainty

Table 6

The specific contents of the indicators.

IndicatorThe specific contents

Technical DifficultyTechnological difficulty in Research, Development and Production

Product PerformanceThe new properties, costs and physical characteristics

Market PotentialMarket capacity, demand trend, profit potential, competitive ability, market competition

Project RiskFinancial risks, managerial risks, envisioning risks, design risks, and execution risks

Project CostFinancial consumption, human consumption and material consumption