Research Article
Identification of Key Influencing Factors of User Experience of Mobile Reading APP in China Based on the Fuzzy-DEMATEL Model
| Number of factors | Cause factors | Cause degree (>0) |
| 5 | Content richness | 1.33607 | 20 | Value fit | 1.20525 | 17 | Copyright protection | 1.07913 | 9 | Personalized service | 0.82116 | 3 | System performance | 0.50902 | 10 | Convenience | 0.25275 | 19 | Behavioral fit | 0.20300 | 2 | Availability | 0.08810 | 4 | Stability | 0.07963 | 13 | Interface design | 0.04955 |
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