Research Article

Influence Maximization Algorithm Based on Reverse Reachable Set

Table 1

Frequently used notations.

NotationDescription

A social network
The number of nodes in
The number of edges in
The size of the seed set of influence maximization
The propagation probability of an edge e
A node set
The spread of a node set S in an influence propagation process on G
The maximum propagation expectation for a node set
The set of all RR sets generated
A random RR set
The critical value of the number of RR sets
The ratio of the RR sets