An Application of a Hybrid MCDM Method for the Evaluation of Entrepreneurial Intensity among the SMEs: A Case Study

Table 1

Criteria and subcriteria considered to evaluate EI.

Criteria	Subcriteria
C1: autonomy	C11: management style
	C12: having ownership
	C13: awareness of emerging technologies
C2: innovativeness	C21: technological innovation
	C22: product/market innovation
C3: risk taking	C31: venturing into the unknown business
	C32: heavy borrowing,
	C33: committing large portions of corporate assets in uncertain environments
C4: proactiveness	C41: being knowledgeable about current and future customers’ preferences
	C42: developing plans
	C43: commitment to exploiting opportunities
	C44: anticipation of future demand
C5: competitiveness aggressiveness	C51: intensity of a firm’s effort to outperform industry rivals
	C52: adopting unconventional tactics to challenge industry leaders