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Parameters | Explanation | Range | Distribution |
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| Number of consumers | 30,000 | Constant |
| Number of manufacturers | 40 | Constant |
| Green degree of manufacturer ’s product | [0, 100] | The initial value follows a uniform distribution |
| Standard for manufacturers’ product entering the market. | 30 | Constant |
| Green degree requirement for subsidy application | 70 | Constant |
| Government sampling rate | 0.3 | Constant |
| Government’s penalty coefficient | 2000 | Constant |
| Government’s cost subsidy coefficient | 0.5 | Constant |
| Government’s price subsidy coefficient | 0.08 | Constant |
| The other quality of manufacturer ’s product | [20, 100] | The initial value follows a uniform distribution |
| Environmental awareness | [0.5, 2] | Uniform distribution |
| Consumer’s price-sensitive parameters | [1, 20] | Uniform distribution |
| Consumer’s green degree sensitive parameters | [0.4, 0.6] | Uniform distribution |
| Consumer’s other quality sensitive parameters | [0.4, 0.6] | Uniform distribution |
| Consumer’s purchasing power | (55, 15) | Normal distribution |
| Regression coefficient of purchasing power | 0.75 | Constant |
| Consumers’ cost coefficient of product green degree and the other quality | 1.5 | Constant |
| Consumer’s fixed expectation of product green degree and the other quality | -13.54 | Constant |
| Consumer’s sensitivity parameter to his friends’ influence | (0, 1.5) | Uniform distribution |
| Regular unit cost of manufacture | [3, 10] | Uniform distribution |
| The cost coefficient associating with the green degree | 0.03 | Constant |
| The cost coefficient associating with the other quality | 0.03 | Constant |
| Manufacture’s profit margins | [0.1, 0.3] | Uniform distribution |
| Random number | [0, 1] | Uniform distribution |
| Manufacture’s leaning ability of green degree | [0.1, 0.5] | Uniform distribution |
| Manufacture’s leaning ability of the other quality | [0.1, 0.5] | Uniform distribution |
| Distance threshold | 15 | Constant |
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