[Retracted] Analysis of Enterprise Marketing Data Management Integration and Innovation Path Based on BD

Table 1

Test of mediation effect of BD capability.

Intermediary path	Indirect effect	Boot SE	Interval lower limit	Interval upper limit
Intelligence → BD ability → power marketing dynamic ability	0.101	0.031	0.048	0.165
Learning → BD ability → power marketing dynamic ability	0.144	0.025	0.097	0.198