[Retracted] Construction of Rural E-Commerce Logistics Service Quality Evaluation System and IoT Applications under the Background of New Retail
Table 2
Description of informative indicators.
Dimension
Index
Indicator description
Information quality
Availability of logistics information
Consumers can directly query the return logistics information from B2C shopping websites without querying through third-party channels
Logistics information reliability
The return logistics information provided by B2C platform is accurate
Timeliness of logistics information
Consumers can view the logistics status of returned and exchanged goods through the website. The real-time logistics information reflects the good data connection between B2C enterprises and cooperative logistics enterprises
Timeliness of refund information
The merchant shall timely feedback the goods information to the consumer