Research Article

[Retracted] Analytical Facts of Product Designing, Branding, Packaging, and Distributing through Internet of Things Applications

Table 3

Descriptive statistics.

Descriptive statistics
MinimumMaximumMeanStd. deviationSkewnessKurtosis
StatisticStatisticStatisticStatisticStatisticStatisticStd. errorStatisticStd. error

Attractiveness, position, and sign of the logo50.0001.000.54000.503457-.166.337-2.057.662
Verbal information501.004.002.80001.12486-.305.337-1.338.662
Usage of colours and its softness and brightness501.003.002.1000.73540-.160.337-1.095.662
Readability of font and its ease to remember501.003.002.0000.67006.000.337-.675.662
Uniqueness of the material501.003.002.1800.71969-.285.337-.991.662
Attention drawing ability of shape and size501.003.002.1600.71027-.241.337-.947.662
Usefulness of the information on the package501.003.002.1400.72871-.223.337-1.050.662
Valid (listwise)50