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Education Research International
Volume 2014, Article ID 839505, 7 pages
http://dx.doi.org/10.1155/2014/839505
Research Article

Is Innovation Being Addressed in Entrepreneurship Undergraduate Programs? An Exploratory Study

Central Michigan University, Mt. Pleasant, MI 48859, USA

Received 29 April 2014; Accepted 26 June 2014; Published 16 July 2014

Academic Editor: Yi-Shun Wang

Copyright © 2014 Robert I. Berry et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

Abstract

Entrepreneurial programs have experienced a phenomenal growth in the past two decades. In this exploratory study the authors survey undergraduate entrepreneurship programs to identify courses that are being offered by these programs with the objective of determining if innovation is being addressed in the programs. The study explores innovation from both startup and corporate perspectives to see if industry needs are being met by academia. Findings suggest that entrepreneurship programs focus on functional knowledge and an opportunity exists to include courses that address innovation, design, intellectual property, and social media. Further research is needed to align market needs with academic offerings in entrepreneurship programs.