Research Article

Is Innovation Being Addressed in Entrepreneurship Undergraduate Programs? An Exploratory Study

Table 1

Characteristics of entrepreneurship programs.

CharacteristicsStartup innovationCorporate innovation

FocusValue creation by designing and creating new products and servicesValue creation by improving processes, revamping products and services, or conducting research and development (R&D)
CurriculumTechnology versus design orientation courseworkFunctional versus cross-functional coursework
Experiential learningNew venture competitionsInternships
Alignment with market needsDigital versus traditional businessesSmall and medium enterprises versus large organizations
SkillsSystems thinking, problem solving, critical thinking, and communicationFunctional knowledge of business, team work, and communication