Research Article
The Impact of Food Service Attributes on Customer Satisfaction in a Rural University Campus Environment
| | Quality of food and beverages | Quality of service | Quality of setting | Price and value | Overall satisfaction | Combined effect of research variables |
| | Quality of food and beverages | Pearson correlation | | .622 | .651 | .729 | .831 | .873 | | Sig. (2-tailed) | | .000 | .000 | .000 | .000 | .000 | | | 652 | 652 | 652 | 652 | 652 |
| | Quality of service | Pearson correlation | .622 | | .669 | .552 | .765 | .834 | | Sig. (2-tailed) | .000 | | .000 | .000 | .000 | .000 | | 652 | | 652 | 652 | 652 | 652 |
| | Quality of setting | Pearson correlation | .651 | .669 | | .582 | .768 | .836 | | Sig. (2-tailed) | .000 | .000 | | .000 | .000 | .000 | | 652 | 652 | | 652 | 652 | 652 |
| | Price and value | Pearson correlation | .729 | .552 | .582 | | .815 | .853 | | Sig. (2-tailed) | .000 | .000 | .000 | | .000 | .000 | | 652 | 652 | 652 | | 652 | 652 |
| | Overall satisfaction | Pearson correlation | .831 | .765 | .768 | .815 | | .959 | | Sig. (2-tailed) | .000 | .000 | .000 | .000 | | .000 | | 652 | 652 | 652 | 652 | | 326 |
| | Combined effect of research variables | Pearson correlation | .873 | .834 | .836 | .853 | .959 | | | Sig. (2-tailed) | .000 | .000 | .000 | .000 | .000 | | | 652 | 652 | 652 | 652 | 326 | |
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Correlation is significant at the 0.01 level (2-tailed). |
