Traditional Practices and Consumer Habits regarding Consumption of Underutilised Vegetables in Kilimanjaro and Morogoro Regions, Tanzania

Figure 6

Lifestyle/image of consumers concerning UVs. UVPMD: UVs are considered as a “poor man’s diet”; UVDMCL: UVs do not match consumers’ lifestyle/image; NCMAUVs: nonconsumers have misconceptions about UVs; UVPTEVs: UVs are preferred to exotic vegetables; CBNUVDF: consumers have a basic need that UVs do not fulfill.